Pulse Unplugged | San Francisco 2026
CISO x CMO x CEO 360 Fireside Lunch
Trust at the Table & Market Credibility: Security, Strategy & Story in the AI Era
Are we aligned – or are we building, marketing and buying in parallel cyber universes?
📅 Date: Monday 23 March 2026
🕕 Time: 12:30 PM – 3:00 PM PT
📍 Where: LongHouse | 83 Minna | San Francisco | Only a 7-Minute Walk from Moscone Center

PRE SHOW
Start your RSAC Week with a bang!
Pulse Unplugged | San Francisco | Fireside Lunch: CISO x CMO x CEO 360 is designed to bridge cyber worlds that depend on each other, yet often struggle to align – and rarely engage together on stage! In a relaxed, intimate setting, the lunch blends informal networking with a moderated fireside discussion exploring how security and marketing leaders can collaborate more effectively to build credibility, trust, and impact. A candid conversation on building trust in our companies and brands.
🎯 Why This Trio Works
This isn’t a generic networking event.
We aim to bridge:
- Security→ CISO operational realities
- Story → Cyber CMO market execution pressures
- Strategy → CEO / Founder strategic vision
Bringing these perspectives together on stage encourages sharper positioning, better products, stronger trust, and ultimately a more mature cybersecurity ecosystem!
How can security and marketing leaders better communicate value, cut through noise, and build credible narratives that resonate with boards, customers, and the market? What has fundamentally changed in how trust is built, tested, and communicated in the AI era? How can Cyber CMOs truly stand out in a crowded marketplace? How can CMOs and CISOs work together to build lasting trust in cybersecurity brands?
The CISO-CMO-CEO triangle is shaping the future of cybersecurity trust and commercial alignment. The conversation aims to close the gap between credibility and market narrative and strengthen CISO buyer-Cyber CMO vendor understanding.
Questions to CISOs
- In an AI-saturated market, what immediately builds – or destroys – your trust in a cyber vendor?
- Where is the biggest disconnect between vendor messaging and your reality?
- How do you get – and keep – the attention of today’s CISO?
- What can CISOs learn from CMOs about AI and communication?
- What do CISOs actually want to say to the marketing community?
Questions to Cyber CMOs
- What builds trust with CISOs today – proof, posture, partnerships?
- How should we talk about AI without creating fear or fatigue?
- What does meaningful CISO engagement look like beyond pipeline metrics?
- Does AI “belong” with the CISO, the CMO – or both?
Questions to Founders / CEOs
- How do we align product truth, security posture, and brand promise?
- What does commercial trust look like in an agentic, AI-driven security world?
- Who owns AI risk inside our organisation?
- How do we balance innovation velocity with resilience
Timings:
12:30 PM – 1:00 PM Welcome Drinks and Networking
1:00 PM – 3:00 PM Fireside & Lunch
3:00 PM – 3:30 PM Networking and Drinks
Kindly sponsored by Cerby, whose platform sits at the intersection of business apps and identity control, this is a candid executive conversation.
Chatham House Rule. Anything goes. Honest conversation encouraged.
Sponsored by
Cerby is the identity automation platform purpose-built to secure disconnected applications—those that fall outside the reach of traditional identity security tools. By integrating with existing IAM, IGA, and PAM systems, Cerby brings centralized access controls, automates manual security tasks, and extends governance across your entire application ecosystem. IT and security teams gain complete visibility and control, reducing risk and operational overhead. Founded in 2020, Cerby is backed by leading investors and trusted by enterprises across the globe.

“I’ve been to a LOT of RSA events in my time & Cyber Fangs is up there in my favourites. Standing room only, great food, great discussion & super sharp remarks from Caleb & Gary that were on point for what CISOs were thinking (but not saying) at that moment. Sparked a lively debate of CISOs vs. CMOs which was well worth my time & left me with some great ideas & new friends! I’ll be back in 2026!”
CISO – Anecdotes
About the Venue: LongHouse
Just around the corner from Moscone Center, Longhouse is a rare SoMa gem: a soaring, light-filled loft with turn-of-the-century warehouse charm and an open floor plan that invites creativity. Exposed brick, reclaimed wood, and skylights create a warm, industrial-elegant backdrop that feels expansive yet grounded—perfect for brand activations, community gatherings, and stylish celebrations.
Who Should Join and Why?
This is a discussion for CISOs, Cyber CMOs and Cyber Founders /CEOs.
*Please note, we have limited space (90 person capacity). Priority places will be given to the 3 groups below. A waiting list will operate.
- CISO and Director of Cybersecurity (corporate inhouse security)
- CMO and Head of Marketing (cybersecurity companies)
- Founder, CEO, CTO, CISO (cybersecurity companies)
1️⃣ Why Should CISOs Attend?
Because trust is now a revenue driver – not just a risk function.
- A candid forum to say what you really think about cybersecurity marketing
- A chance to shape how vendors communicate security credibility
- Insight into how CMOs are using AI in brand, messaging and influence
2️⃣ Why Should Cyber CMOs Attend?
Because credibility is now your most valuable asset.
- Direct access to CISOs – hear what resonates (and what doesn’t)
- A safe space to ask what security leaders really look for
- Insight into how AI is reshaping both threat and marketing landscapes
- Alignment conversations with CEOs on long-term brand trust
3️⃣ Why Should CEOs & Cyber Founders Attend?
Because alignment between product, security, and brand defines enterprise value.
- A real-time pulse on what CISOs expect from vendors
- Clarity on how marketing narratives impact buyer confidence
- Strategic perspective on AI ownership and accountability
- Sharper thinking and fewer blind spots
Meet The Panel (partial)
Belsasar (Bel) is co-founder and CEO of Cerby. He was previously the Head of Product at Impira, where he led the company’s product life cycle, helping drive a 4x increase in revenue. Prior to his role at Impira, Bel was co-founder and CTO at Ooyala where he led a global product, design, and engineering team of 300+ Ooyalans spanning five countries and seven offices. Ooyala achieved two successful exits totaling over $440M. Bel began his career as an engineer at Google working on Enterprise Collaboration products and studied Computer Science at Stanford University. He is an active advisor and investor in start ups, with a specific focus in Latin America.

Meet The Host

Connecting Minds, Securing the Future. Pulse Conferences – the trusted global ‘go to’ for a community of professionals who lead the way in cybersecurity, corporate resilience, investigations, intelligence, assurance, governance, risk and compliance across industry sectors. Our international flagship congresses, regional conferences and local roundtables (CISO 360 and CSO 360 series), provide benchmarking and collaboration opportunities where the brightest minds can innovate and move business agendas forward. The Pulse passion is in connecting people at the right time and memorable places!
Pulse is built around four defining principles: Global Intimacy, Cross-Security Connection, Practitioner Leadership, and Independent Voice. We combine local insight with global perspective, connecting leaders across cybersecurity, corporate security, resilience, intelligence and GRC to reflect the interconnected nature of modern risk. Our forums are practitioner-led and innovation-supported, bringing front-line CISOs and CSOs together with trusted partners in a productive, ecosystem-driven environment. Independently owned and authentically positioned, Pulse creates credible, discreet spaces for candid dialogue, because resilience is strongest when leaders think beyond silos and act with shared purpose.





