Our People

Team Pulse has a long and strong track record of delivering industry-leading events in the areas of cybersecurity, financial crime, resilience, governance, risk and audit.  Through our well-developed international networks, we connect and collaborate with industry stakeholders, practitioners, leaders, innovators, architects, strategists, academics, investors and futurists to try and help people find better ways of working and to build trusted communities that people can tap into as needed. We believe in the power of  great content and bringing people together face to face, at the right time and in the right place.

Sara Hook
Founder and CEO
Sara has over 16+ years’ experience of creating and executing business to business conferences and bespoke events throughout her career with leading publishing and events corporates such as Globe Business Media Group, Euromoney plc. and IQPC.  She has delivered over 180 conferences and bespoke events in 40 different countries, spanning Europe, Africa, Middle East, Asia Pacific and the Americas. Her particular passion lies in developing and delivering events in the emerging markets, and in terms of subject matter, cybersecurity, corporate security, financial crime and corporate governance.  Sara speaks Spanish and understands French.  
As a ‘connector’, Sara believes in the power of bringing the right people together from around the world to facilitate positive change.  She approaches the research and development of programmes as a member of the stakeholder communities served. Collaborating with speakers, clients, partners and teams, her mission is that participants leave each event feeling inspired and connected.  Sara is adaptable to fast-changing landscapes.

Clive Room
Director of Events
Clive has worked as a marketeer within cybersecurity since 2000. As the Marketing Manager at Portcullis Computer Security he organised all their bespoke events from seminars to hospitality events like the famous Portcullis Arms during Infosec. He was also responsible for their involvement with conferences and exhibitions all over Europe. His experience in promoting and presenting at cyber security events is matched by his passion for helping people understand the critical importance of mitigating the risks and protecting themselves and their organisations from cybercrime. He believes that in terms of reputational damage and operational costs, security breaches should be a key concern of everyone from the ground floor worker up to board and director level. 
Clive was Chairman of The White Hat Committee, the charity for the information security industry, which raises money for ChildLine and Barnardo’s throughout the year. This January’s White Hat Ball was the most successful to date raising over two hundred thousand pounds and the next White Hat Car Rally is in September. Clive is proud to be a part of the dynamic team bringing CISO 360 Congress to the marketplace as a game changer in cybersecurity events.

Sanna Lindstrom
Director of Operations

Sanna has worked as an events and marketing professional in Sweden, Australia and England for the past 6 years. She has been driving marketing campaigns within the hospitality sector, managed large-scale fundraising events and most recently worked as the global events manager for the Chartered Institute of Arbitrators in London. Sanna is a pro-active, energetic and creative individual who strongly believes that events are all about creating a space for people to share experiences, connect and get inspired. Being a meticulous planner with high attention to detail Sanna oversees event logistics and making sure that attendees are fully engaged and integrated in all Pulse event sessions as well as networking & social activities. Sanna joined Pulse Conferences in an exciting time in July 2017, just before the first International Conferences CISO 360 Congress and hasn’t looked back since. She is excited to be a part of Team Pulse and enjoys working for a company with high ambitions and drive to create industry leading events.